We had the chance to chat with Salon owner and serious Girlboss Lyndle Bryan from Hair on The Move 2U. Hair On The Move 2U offers a mobile hairdressing & makeup service perfect for events, fashion shows and weddings. Their hairdressing service brings the salon to clients - offering cut, colour, extensions and straightening - whilst their makeup artists produce almost any look from corporate to glam rock. In our new blog post segment, we are interviewing Hair and Beauty Salon Owners to get to know the triumphs, the heart breaks, the things that have worked and the things that haven't. So without further ado, let's get to know Lyndle and her business baby, Hair On The Move 2u.
Meet Lyndle Bryan
from Hair On The Move 2U
1. Tell us about yourself and your business?
We have been in business coming on 10 years, we started from just myself and have organically grown, to a talented team of 14 now, We service Sydney wide, looking after clients for your general cut, colour, style and treatment services, to bridal hair and makeup right to photoshoots and corporate events, so in short any kind of event or reason for the need of both hair and makeup or one or the other we can help, Sydney and beyond.
2. Why do you love being a business owner/ salon manager/ hair dresser?
Being a hairdresser and makeup artist is what I was born to do. It has been my passion as long as I can remember, I also knew that I wanted to work for myself being a business owner, the business has grown organically in this time and I have found the need to hand pick other talented artists to join the team and help allow it to continue to grow.
3. What excites you most about your business?
Seeing the results of what myself and my team achieve for our clients, from the satisfied looks on our clients faces and building the relationships with our regular clients, to landing those big ticket jobs with big corporatess including Dyson and Val Morgan/Hoyts. It's pretty exciting when your team gets to work with these companies that's for sure.
4. What is your biggest challenge in your business right now?
My biggest challenge would have to be having the funds to invest back into the business when and how I like, for so long and still a lot of our revenue still comes from what I solely make, so it is getting us to a point where I can afford to be working on the business more and doing what makes my soul happy and growing the business with out having to work in it as much. The balance which I am sure so many small business owners struggle with.
5. What has been the biggest success/ victory/ life-changing moment in your business?
My biggest change would have to be having my two babies, having babies has totally changed my perspective on life and business, finding the balance and actually allowing myself to have set days off, something that did not happen before I had them. This has allowed a huge increase in productivity and really working smarter.
6. How do you feel about your current marketing strategy?
My current marketing strategy is working, however we are at a point where we need more to make and give us a point of difference, such as PR, to really get our name out there and get the contacts we know we need.
7. Is there anything marketing wise you have done for your business that you considered was a failure/waste of money?
SEO seems to be one of those expenses that feels never ending, maybe I am not managing my expectations correctly or the results are not being delivered !? Is it really that hard to be listed for more then one service on the front of Google? It is hard to know, but I am spending more and more and I am making more than ever and for the most part it is new clients, so I guess the moral for the story is here, you have to spend it to make it, one way or the other.
8. Is there anything you spent time/money on that was absolutely worth it?
Not one thing I have done ever has been absolutely worth it, but I feel everything I have done leading up to this point has been worth the experience, you learn far more then you think from all jobs you do, big or small and it all factors into what you are doing now, looking back every experience has been a valuable one.
7. And just for fun, what is your favourite service to provide your clients?
I would have to say I really do love doing all hair and makeup, and seeing those transformations. I have been called a magician, I personally wouldn't go that far, but I'll take it.